Pay per Click

We deliver PPC services to help businesses generate visits to their website at the right cost through Paid Search, Display Advertising and Remarketing. PPC marketing is a valuable marketing tactic to businesses as it provides instant results enabling new businesses to gain customers right away and it is also easy to track results enabling marketers to accurately measure the results of their efforts.

We use ROI to measure campaign success. We accurately measure the spend across each campaign and the revenue generated, which enables us to measure the return on investment. This data is then used to optimise campaigns by expanding campaigns delivering a positive ROI and reduce campaigns delivering a negative ROI.

Paid Search
Using Paid Search we help businesses generate traffic from people searching for their products or services. Paid Search provides instant visibility in the search results making it a valuable marketing tactic particularly for new businesses.

Display Advertising
Using Display advertising we help businesses deliver banner and video advertisements to their target audience across the web. DIsplay advertising is effective at generating awareness for businesses at the top of the purchase funnel.

Remarketing
We work with businesses to deliver remarketing campaigns that continue to reach the target audience and drive visitors back to the business’s website as they move through the purchase funnel.

How we do PPC

Keyword research
We carry out keyword research to determine which searches customers are using to search for the products or services the business would like to sell. We then group these keywords into Ad Groups and Campaigns.

Ad Copy & Creative
Write ad copy for Paid Search ads or design banner ads for Display advertising and remarketing campaigns.