Customers are a bit like houseplants – sometimes they need a little attention to thrive. You’ve already done the hard work of getting them to buy once, so why let them slip away? A winback flow helps you reconnect with lapsed customers, giving...
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New year, new Shopify – or at least, a slightly more updated Shopify. The ecommerce giant continues to innovate and enhance its e-commerce platform with several noteworthy updates and features over the last month. Let’s dig into what’s...
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Klaviyo is rolling out some exciting updates starting 18th February 2025, and they’re all about making life easier and pricing smarter. The email marketing platform said: “These changes reflect our dedication to providing greater value to...
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Shopify is kicking off 2025 in the best way: with an updated Shopify Analytics, which apparently is going to work “smarter, faster, and more intuitively for you”. The ecommerce giant told shop owners: “It’s the same data you’ve...
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Whether your business is in retail or professional services, B2B or B2C, you are likely familiar with the term, Content Marketing. It’s not just the big players who are getting in on the action. Many SMEs are powering their online presence through...
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2024 is nearing its close and we’re taking a moment to reflect on what we’ve been up to this year. It’s been a year of many new beginnings – 67 of them to be exact, if you were to count up how many websites we launched this year....
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Black Friday 2024 has come and gone, but the strategies brands used to make the most of this massive shopping event can still provide valuable lessons for sales strategies the year round. Now, nearing the peak festive shopping season, we’re...
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November is almost over and we’re seeing the first of that true winter weather – stormy nights, frosty mornings, and drizzly days that go all the way to your bones. Shopify store owners might take particular interest this time of year in...
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