Planning your marketing strategy for the upcoming year can be a daunting task, but it is crucial to the success of your business. That’s why we’ve taken the initiative to create a downloadable marketing calendar for you to use in 2024.

This calendar will help you organise your marketing efforts and stay on track throughout the year. It includes important dates and holidays, as well as reminders to schedule social media posts and email campaigns. With this calendar, you can confidently plan ahead and ensure that your marketing efforts are consistent and effective.

Your business may not resonate with every single one of these events (and it probably shouldn’t!) but there are certainly a number of different celebrations you can incorporate and build on with your brand’s advertising. Your cafe might offer special offers on coffee during National Coffee Day, or you might build content around your workplace’s pets for National Dog Day.

The creative part is all up to you. We’re just giving you the tools to put that creativity to use.

Download it now and get a head start on your 2024 marketing strategy:

Want to avoid missing expert Shopify advice and tips in future? Sign up to our newsletter – Shopify Insider – today to get content like this sent straight to your inbox.