Item added to your cart
Lusana Show Boutique are an Irish ladies shoe retailer who stock some of the most stylish and sought after global brands.
Our Brief
After creating a successful in store experience the team at Lusana then set their sights on making their business successful online so they asked us to create a store that would reflect their brand and help market this store to increase sales.
What We Did
We began by listening to understand the business and their market. We have previously worked with several shoe retailers which gave us a good idea about what would make the store successful.
Our web team created a powerful online presence that reflected the brand and once this was live we created a strategy to grow sales using Paid Media & Email Marketing.
We used Paid Media to show Google Search Ads to users who were searching for brands available on the shop and email marketing to nurture and retain customers.
Results
Sales increased by 49% YOY following the launch of marketing campaigns.
The ROAS from Paid Media was 1,500% on average giving the store a strong return on investment for their ad campaigns.
Email marketing was attributed to 38% of revenue making it one of the primary revenue generating channels for the store.
Our Work
Let's Talk
Book a Discovery Call to find out how we can help your store.
- Choosing a selection results in a full page refresh.
- Opens in a new window.