Marchon Global

Marchon Global - Expanding the fastest growing supplement company in the UK.

Building a bold, high-performance Shopify store for Marchon, making it easy for customers to discover and shop their innovative fitness apparel.

View Website Sports Shopify Plus

MARCHON™ Global is a UK-based fitness brand and ecosystem offering innovative training programs, performance supplements, premium apparel, and a network of gyms—all designed to empower people to live without limits and push the boundaries of human potential.

The Challenge

Marchon was expanding at a rapid pace, what started as a high end gym brand, expanded into Supplements, apparel and a training app. Overtime their way of working with multiple Shopify stores became outdated and didn’t meet the needs of the business, we wanted to fast track the move to a single store, bringing all products into one. The site must be visually led by their in-house design team with no limitations of what could be done.

The Solution

For this product we went back to the drawing board, we did an architecture overview and decided on all aspects that needed to be present, from understanding navigation, to the landing pages needed to bring 3/4 sites into one. Working with their in house team we build out 45 different section blocks across desktop and mobile that allowed us to convert this into 100s of landing pages, from individual Gym pages, to Search engine focused training programmes. The end goal is a visual website that is focused on the high quality service across all product sectors that Marchon offer.

The Highlights

- Merging of four sites into one
- Integration of Recharge with bundles options
- Key landing pages with video integration
- Custom Mega menu with highlighted product blocks
- Metafields for Data entry
- Migration to Shopify Plus
- Integration of a trade platform

Our Work

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JOBE Watersports
We delivered a custom Shopify theme for Jobe Watersports Australia that blends speed, clarity, and brand impact. The architecture is lightweight and modular, so content teams can launch collections, promos, and seasonal gear without developer hand‑holding. Navigation is purpose‑built for watersports: dynamic mega menus, scroll‑over imagery, and clear paths into wake, paddle, towables, wetsuits, and safety.

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The Walk in Wardrobe
We built a clean Shopify store for The Walk in Wardrobe that feels like the Banbridge shop online. Navigation is simple so people can find New In, Love Laura XO and core clothing ranges without friction. Product pages are clear with sizes and quick buy. Checkout is smooth with secure payments and international shipping included. The site now supports everyday trade and seasonal drops in one place.
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Franklins
We worked with Franklins to create and implement a digital marketing strategy that resulted in enormous growth of their online store over a 12 month period.
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